Wordpress Created Site

I created my own website with the goal of building an audience and community. The blog is called PSP 360 and I use it to share my opinions and takes for one of my favourite hobbies, video games. 

The website was built through Wordpress and it is fully functioning; I plan to continue adding posts and videos to expand the presence of the blog. 

Throughout the site I'm focused on maintaining the proper brand colours and tone that I set at the start to give users a consistent and holistic experience that would be immediately identifiable. 

A blog post is written to be informative, expressive of the structure of story and experience with the game in addition to offering commentary on the community's reaction. Blog posts are edited with SEO best practices to be more eligible for readers. THe program I use is called Yoast. In addition, I use SEMrush to better understand potential ranking and what long-tail keywords I should use to be competitive on Google. 

In order to attract more potential viewers, I've created a performance max campaign in google ads with the goal to attract web page viewers to the site. I wrote the copy for the headlines and the description and carefully tailored the images that is most likely to attract viewers and pique their interest.