Social Media Post

Overview: An effective social media post alerts audiences that a need they have is being met. Social media posts have to be engaging and include a call to action for users to quickly understand the message. In addition, the Ad copy has to be in line with the brand voice: meaning the writing, the tone, the colours have to be consistent with the brand identity.  

Scenario: Nature's Pet, wants to create an Instagram post to clearly communicate the Christmas sale. The photo, graphic, and text were all created through Canva. This post's playfulness, immediacy, and celebratory mood while keeping a professional tone is in keeping with the brand while capturing the attention of audiences between 25 - 34. 

Conclusion: A well designed post can help you to stand out and be recognized across the vast social media landscape; Colours, images, and language all have to be consistent and authentically express the brand across every upload while a call to action informs audiences of the next step they can take.